COMMSTODAY
Blog Focused on Communication Tips for Cannabis, Health and Technology Companies
Follow This Guide Before Starting Your Company Blog
Are you thinking of creating a company blog? If not, you should. Not only can a blog reinforce your value proposition for your company but also boost SEO to bring customers to you! While you may consider writing a blog informal, which it is in some ways, there are a
5 Ways to Sustain Visibility Despite 2020 Hurdles
1. Speaking Engagements Nothing tops thought leadership in visual form. That’s why video content beats the written word for engagement and why industry events are such big business. To maintain or increase the “mind-share” needed to boost market share, you should book as many speaking gigs as possible. There’s no
Virtual Conferences: Yay or Nay?
We are all adapting to new norms since the pandemic and one of those in the professional world are conferences and networking. As a PR practitioner, a key area for thought leadership programs focus on submitting speaking opportunities for company spokespeople at prominent and relevant industry conferences. While these conferences
You Have a Kick-Ass Thought Leadership Strategy but Is the Spokesperson Ready?
Your team has developed a thoughtful, smart, and strategic thought leadership plan but has anyone rehearsed and discussed it with the company spokesperson? Are they prepared? These are very important questions which entails a great deal of preparation. A thought leadership plan may entail topics for bylined articles authored by
Cannabis Communications, More Important Now Than Ever
Cannabis companies are experiencing an uptick in sales, since it’s been deemed an essential service during a time when many were on lock down due to COVID-19. While sales are looking good for many, its important companies stay on top of communications to ensure their business is top of mind

Lacey Trejo Public Relations (LTPR) is a boutique PR consulting firm founded by Lacey Trejo, a senior-level PR professional with 15 years of experience. LTPR’s mission is to drive widespread visibility and strong ROI on behalf of various clientele.
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